AP Writing Workshop: Storytelling for Any Platform
— Join live webinars or view the recordings.
— Self-paced assignments to help structure your work
— Resources, like videos and reading materials
— Discussion groups
— Keep access to the course content through Jan. 30, 2027.
— This course is offered in partnership with Edmaker, experts in online learning communities.
— Edmaker hosts the course on its web-based platform. There's nothing to download or install, but you will need a current browser and reliable internet connectivity.
— All live webinars take place on Zoom. For best results, run a current version of Zoom on your desktop or laptop computer. You can participate on your mobile device, but you will have a richer experience on a computer with a bigger screen so you can see the text on screen and engage in chat. If your security policy prevents installing Zoom, ask your technology team if you can watch the sessions using web-based Zoom as an alternative.
— After you register for the course on the Stylebook website, you will receive a claim code via email. When you redeem that code via the link included in the email, you will get an email from Edmaker to access the online workshop.
— If you sign up on behalf of multiple users, you will get an email with a set of claim codes. Share one code with each user who you would like to participate, along with the activation code link. As your users redeem their claim codes, they will get their activation emails from Edmaker and APStylebook.com.
— The online classroom works best when you have JavaScript and cookies enabled. Flash and other plugins are not required.
Group Rate Packages
— 3 to 4 registrants: 10% off per user— 5 to 10 registrants: 15% off per user
— 11 to 20 registrants: 20% off per user
— 21+ registrants: 25% off per user
Please purchase all your seats on the same order so your discount will automatically apply.
Contact ap@edmaker.co if you have questions about group rates.
Guest speakers include:
— Ted Anthony, director of new storytelling and newsroom innovation, The Associated Press
— David Crary, Global Religion news director, The Associated Press
— Sophia Rosenbaum, head of digital strategy and operations
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Program
All live sessions take place on Zoom, 2-3 p.m. EDT on Wednesdays. The online classroom includes all session recordings, asynchronous discussions and other resources.
Session 1: Wednesday, Sept. 9, 2-3 pm EDT
How to put together a world class story
This opening session is an inside look into how award-winning AP journalists build complex stories from an initial series of questions into complicated feature stories on controversial topics involving multiple sources and viewpoints. You’ll learn how to apply these journalistic processes to any form of writing, no matter the genre or audience. We’ll also cover writing basics you should always consider, like avoiding flowery language and focusing on clarity above all else.
You’ll learn:
- The evolution of a complex story, from a series of open questions to researching and interviewing sources, organizing content, writing drafts, editing for clarity and publication
- The most important elements of a gripping narrative
- Writing basics, like clarity, structure and the absence of bias, to apply to every piece of writing
Guest speaker:
- David Crary, Global Religion news director, The Associated Press
Session 2: Wednesday, Sept. 16, 2-3 pm EDT
Go Where Your Writing Takes You: Being a Writer on Multiple Platforms
Ted Anthony, a longtime AP journalist, editor and writing coach, has written for many years for the AP — and occasionally used other platforms to expand his audience and grow his storytelling. In this session, he shows how different kinds of writing on different platforms (including personal ones) can help you be a better and more prolific storyteller in an era of short attention spans. With appearances by other AP correspondents.
Guest speaker:
- Ted Anthony, director of new storytelling and newsroom innovation, The Associated Press
Session 3: Wednesday, Sept. 23, 2-3 pm EDT
How to Adapt One Piece of Writing for Different Audiences
Once a story is written, the work of getting it out into the world begins. This session will cover the process of taking a piece of content and showing what happens when we target it at different audiences. We’ll begin with the initial story or content piece and then explore what an engagement editor would do when promoting it on outside platforms, like Instagram, YouTube and TikTok. We’ll also examine how the same content gets adapted for newsletters and other promotional pushes.
Guest speaker:
- Sophia Rosenbaum, head of digital strategy and operations, The Associated Press
Session 4: Wednesday, Sept. 30, 2-3 pm EDT
Session to be announced.
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Additional Resources
Add the publications cited in the AP Stylebook bibliography to your library.
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